Empowering leaders & organizations to achieve their highest potential
An organization’s culture is its ultimate competitive advantage.
At Cardinal, we partner with leaders at manufacturing business to drive transformational organizational & culture change. Our leadership framework inspires teams to create "raving fans" of internal and external customers.
We bring decades of experience in leading transformational change for some of the world’s top manufacturing companies and coach leadership teams on how to implement .
The companies our founder, Joel Rood, worked at in his career — Hilti, James Hardie, Lord Corporation & more — have collectively unlocked billions in shareholder value after after going through his transformational leadership techniques.
Our sweet spot is working with leaders at manufacturing companies in the $100mm-$300mm rev range. We work with leaders at PE backed companies, privately held businesses, public companies and start ups.
Joel Rood
Education



Expertise
Turn Around
The world of music is ever growing and evolving, and we’re not just talking about sound trends. With the consistent introduction of varying revenue streams and distribution channels, the opportunity for profit grows, but so does the complexity.
Leadership Training
The way people consume entertainment is constantly in flux, so the laws must adapt quickly. We strive to anticipate these changes so you can focus more on creating a performance of a lifetime.
Liability & Risk
Whether you run a theater, recording studio, or an eCommerce website, all businesses need to minimize their legal liability and risk.
I worked several years with Joel, for Joel, and without any doubts he has been the most inspirational leader I have ever met in my 25 years of work in corporate world. I learned from him with enthusiasm many aspects and key points about leadership, especially situational leadership. Joel opened to me the world of the “art of leadership “, and I got from him the full dedication to servant leadership. Working with Joel will always remain one of the best experiences in my professional career and learning from him a great milestone of my knowledge